The true identity of China’s “busiest” and “most famous” medical advertisement “experts” is confusing.

In the past three years, Liu Hongbin ("Bin" sometimes wrote "Bin") has been recommending various medicines in the identity of Peking University experts, the fifth generation of Mongolian medicine, and the old Chinese medicine practitioners in the travels of TV stations in China. food.

In 2017, Liu Hongbin’s latest drug recommended was “Mengfang Heart and Brain” and Food “Helping Sleeping Dinner”. Related product hotline staff told the news that Liu Hongbin opened an outpatient clinic in Jilin Provincial People's Hospital; she is currently in Beijing and is a retired doctor at Beijing Ditan Hospital.

“神医刘洪斌”走下神坛:卫视上广告6个月只要7000元

â–²Advertising from the Peking University expert "Liu Hongbin"

On the morning of June 21, the author called Peking University, Jilin Provincial People's Hospital and Beijing Ditan Hospital affiliated to Capital Medical University. All three institutions said: No such person, Liu Hongbin or Liu Hongbin.

The staff of Beijing Ditan Hospital affiliated to Capital Medical University told the news that Liu Hongbin or Liu Hongbin were not found in the existing staff and retired experts. At present, the hospital has issued a relevant statement through the official Weibo. "Any organization or individual fraudulently uses the name of our hospital to make false propaganda. Our hospital reserves the right to pursue legal responsibility."

The staff of the Personnel Department of Peking University told the news that there is no “Liu Hong X” in all personnel, including the Peking University School of Medicine.

In all the TV pictures, Liu Hongbin is a gray-haired, energetic old man.

"But Liu Hongbin is a doctor, a professor, or an actor. I don't know."

On the morning of June 21, the relevant person in charge of Guizhou Miao Minority Pharmaceutical Co., Ltd. told the news.

He admitted that in 2014, Liu Hongbin promoted the company's drugs. However, the person in charge said that the medicine is true, there are approvals and curative effects. It’s just that Liu Hongbin’s promo is exaggerated.

"A person who is lying in bed can get up when he finishes the medicine. Of course, there is exaggeration. But such an exaggerated propaganda film is also there now! After all, it is advertising." The person in charge said.

He also believes that Liu Hongbin's related medical propaganda video looks like a news talk show, but it is actually an advertisement. Even now, some TV stations are broadcasting. "This one is a touch of spirit, that one is a lot of spirit!"

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