At the developer conference in the early hours of the 9th, Tim Cook revealed that Apple App Store has exceeded 100 billion downloads, and developers have accumulated more than $30 billion through AppStore. This is not a simple set of numbers. AppStore has been online for seven years. Mobile applications have been flooding all aspects of people's lives. Today, leaving the mobile phone, we will become at a loss or even difficult to move, and this is not alarmist.

The former mobile developers are trying to stuff their life services into the user's mobile phone in software through their own expertise in a certain field, and expect to obtain material benefits from them. In fact, some people have achieved great commercial success. Of course, most applications are submerged in the ocean-like application market. What is even more alarming is that many applications that were successful can often die from accidents. For example, The server crash caused by the surge in traffic has caused many applications to die unexpectedly. Labels that are labeled as “pheno-level applications” cannot be turned over.

App can not bear the weight

For mobile applications, the server as an infrastructure is a prerequisite for all services. This point has been paid attention to in the PC era. The security and stability of the server is directly related to the survival of a site. In the era of mobile Internet, the importance of the server is more prominent. If there is a sudden failure in the operation of the product, the result is self-evident. Compared with the PC side, mobile users pay more attention to the product experience. No one wants to stay on a product with a bad experience for too long, and the uninstall only needs to move your finger.

In the form of photo captioning, the smash hit "footnote" suffered a server crash when the user surged. The unintentional "big film mode" made the user's growth rate far beyond the team's expectations, resulting in a long server. For four days, during the four days, all members of the team were busy maintaining and upgrading the server, and had no problem with handling product bugs, which directly led to the massive loss of users. The application of this popular circle of friends has now been labeled as a “phenometic application”, often mentioned occasionally as a negative material for the start-up team to learn from the experience of the predecessors.

Huang Guangming, the founder of Magic Man Camera, also talked about the importance of servers many times in an interview. Huang Guangming recalled, "Although we had pre-judgment at the time, the growth rate of users is still beyond our imagination. The product has only 25 downloads on the first day of the launch, and it has already exceeded 10,000 in one week. Growth, the server is facing the possibility of collapse at any time." After the user has formed a certain scale, once the server has a problem, it will cause the product to "break", the consequences are unimaginable. For the then, the focus of the work is how to prevent the server There was a problem, but the magic was quite over and went all the way to today.

Nowadays, the drip taxi that occupies a huge share of the domestic taxi market has also experienced the problem of server collapse. A taxi driver once described the situation to me at the time. "The driver can't get the order, the user can't get the order, and the whole system is full." "Users up to 100 million drops, if there is a problem on the server, it is not only the application itself, but the travel problem of the entire city. Although the Drip was quickly processed, the problem of the driver's rush to the singularity caused by the network delay still occurred from time to time, and the situation improved after the system moved the system to Tencent Cloud.

Don't think that only startups will make such mistakes. When the giant Google launched the note app "googlekeep" in 2013, the server was in a state of paralysis due to excessive traffic. Fortunately, it is Google. If you switch to any startup team, the result will be devastating. The cause of the crisis in App operations due to server reasons is the dilemma of mobile developers.

Mobile developer's environment

No developer wants their products to be welcomed and recognized by users after they go online, because the size of users determines that products have more possibilities for commercialization and sustainability. Nor is there a developer who doesn't understand the importance of servers, but the problem is that for a start-up startup team, it is impossible to invest too much of the limited funds in the infrastructure of the server.

Before the advent of cloud servers, the traditional way of purchasing servers often pushed developers into a dilemma. On the one hand, they worried that the server was overloaded after the product went online, and on the other hand, it was limited to the funds that had to be cut to purchase the server. Expenditure, but this has laid a hidden danger for future product development. In order to avoid problems after the product goes online, many developers are forced to purchase a large number of backup servers in advance, which leads to excessive development costs and directly raises the threshold for entrepreneurship. Statistics show that before the startup team generally spent about one-third of the funds on infrastructure services such as the purchase of servers, this threshold often led the team to fall into the pressure of capital turnover prematurely before making substantial progress.

The value of a cloud server over a traditional server is that it provides a completely new solution, that is, developers can purchase servers in real time according to their own situation, purchase on demand, and settle by volume, avoiding the previous flaws. Respond to the rapid iteration and creative landing of the mobile Internet era at a lower cost and faster speed. Tencent, Baidu, and Ali are all pushing their cloud servers. Among them, Ali started earlier, Baidu was relatively late, and Tencent’s time to enter the cloud service market was very easy. When Tencent launched its open platform strategy, cloud services were only open to partners, and further openness was promoted in the context of the “connected everything” strategy, while the Internet + concept became popular, Tencent’s position in Tencent’s strategy was improved. .

The development of a product is like a person's growth. No one can predict what will happen in the next second. No one has ever made an accurate prediction before the server caused by the surge in traffic. The biggest change in the mobile Internet era compared to the PC era is that "changes" are too fast. When an emergency occurs, failure to respond quickly can lead to catastrophic results. The emergence of cloud services is precisely to adapt to rapid changes. When products encounter failures during operation, developers have a variety of solutions to problems, which can be expanded in real time to improve server load capacity, and can quickly migrate data to Other servers.

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